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10 WAYS TO BE PRODUCTIVE WHEN WORKING FROM HOME
Alexandria Brown

Ah, working at home... Visions of leisurely days, conference calls in comfy sweatpants, increased productivity with fewer interruptions. But the distinctions between work life and home life soon blur. You really should throw some laundry in the wash before you write that proposal. You have an hour before a meeting: Should you balance your books or clean the kitchen? And remember to call that client back right after you empty the cat box.

Welcome to the real world of working at home: unforeseen distractions, a lack of structured time, and sometimes a perceived loss of identity. But don't give up the dream just yet! By putting into place a few simple ideas, you can reap more of the rewards. Here are 10 simple ways to help you stay on track:

SEPARATE YOUR SPACE & STAY FOCUSED

Keep a separate, distinct work area in your home. This is especially difficult if you're living and working in a shoebox studio, like when I started my business in New York City! If you don't have a separate room, at least define an area, and know that when you're in it, you're in "work mode."

Make sure your roommate and/or family is aware of your work only area and understands it’s off-limits to them. For animal lovers, this may go for pets as well. Keep all personal paperwork such as bills and magazines out of sight, so as not to distract you from your projects.

STRUCTURE YOUR TIME

As your business and personal time mesh, it's more important than ever to structure your day. For example, if you regularly take a walk or go to the gym, try to do it every day at the same time. Value that personal appointment with yourself - even when you're very busy. It will actually help you keep your business on track!

OUTSOURCE EVERYTHING YOU CAN

When I began my business, I made the mistake of acting as my own courier service. I soon learned how much time I was wasting by visiting clients too much just to pick things up and drop them off. Whenever you start thinking, "Well I can do that myself," STOP.

Streamline your business, making everything as automatic as possible. Use outside services to stay focused on your *real work*. Get accounts with an overnight delivery service, messenger service, virtual assistant (VA), bookkeeper, etc. Save your energy for your brilliant ideas!

USE TECHNOLOGY TO YOUR ADVANTAGE

In-person meetings are very valuable when appropriate, but schedule them sparingly. Try to do most of your business via phone, fax, and e-mail using the best equipment you can afford. For most home-based entrepreneurs, when you're out of the office, you're NOT making money. It's important that you can communicate flawlessly from where you are. And PLEASE do us all a favor and get separate lines/services for your phone, fax, and Internet! No one likes getting a busy signal.

If your phone company offers voicemail, get it. Not only will your outgoing message sound more professional, but if you're on an important call and don't want to be disturbed, other callers can still leave you a message.

GROUP YOUR ERRANDS

Try to group your meetings and errands together to minimize your out-of-office time. Make a list in the morning of all the outside tasks you need done for the day, and attempt to complete them in one short trip. Better yet, designate one day a week as your "blitz" day for errands and meetings.

BEWARE OF YAPPERS

Many of your friends and family will be immediately delighted when they learn that you're working at home. They picture you lounging on the couch, eating potato chips, and waiting for their calls. When they call you simply to chat, politely remind them that you're working, and ask them if you can call them back after your day is over. It may take them awhile, but they'll eventually "get it."

WORK WITH YOUR MOODS

Keep track of your moods and productivity compared with the time of day. For example, if you find you're more alert in the morning, use this time to make important calls and do your creative work. Take advantage of your natural cycles. If you feel better after an afternoon nap, go for it!

SUIT YOURSELF

To bring out your best work, make your environment perfect for YOU. How do you work best? Plenty of breaks, or with no interruptions, silence, or with some light music in the background, on a cushy couch with coffee table, or at a business desk in an ergonomic chair?

Also, find some places you can do work when you need a change of scenery. How about the library, the park, the beach, or your neighborhood coffee shop?

BREAK FOR PEOPLE

Feeling sluggish, lonely, or moody? Arrange for at least one social break during the week. Schedule breakfast, lunch, dinner, or even just coffee with a client, vendor, or friend. Join a business networking group, or sign-up for social activities such as dance class or recreational sports league.

Don't go into hermit mode - it can be self-destructive!


(c) 1999-2003 Alexandria Brown
Alexandria Brown's FREE biweekly e-zine gives "how-to" tips on writing compelling copy for Web sites, brochures, and e-zines. Learn how to ATTRACT NEW CLIENTS and strengthen your customer relationships! Subscribe today at /www.akbwriting.com or via
AKBMarCom-On@lists.webvalence.com

First published on BPO October 2001

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